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Terms of Use

Last updated: March 21, 2026

📅 Last updated: March 21, 2026

Please read these Terms of Use carefully before using Forward Louisville. By accessing or using our website at forwardlouisville.com, you agree to be bound by these Terms. If you do not agree to these Terms, please do not use our Services.

Table of Contents

  1. Acceptance of Terms
  2. Description of Services
  3. Eligibility
  4. Business Listings
  5. Premium Membership
  6. User Content & Conduct
  7. Intellectual Property
  8. Accuracy of Information
  9. Third-Party Links & Services
  10. Disclaimer of Warranties
  11. Limitation of Liability
  12. Indemnification
  13. Termination
  14. Governing Law
  15. Changes to These Terms
  16. Contact Us

1. Acceptance of Terms

These Terms of Use ("Terms") constitute a legally binding agreement between you ("User," "you," or "your") and Slate Marketing LLC, operating as Forward Louisville ("Forward Louisville," "we," "us," or "our"), governing your access to and use of the website located at forwardlouisville.com and all associated services, features, and content (collectively, the "Services").

By accessing or using our Services, you confirm that you have read, understood, and agree to be bound by these Terms and our Privacy Policy and Cookie Policy, which are incorporated herein by reference. If you are using our Services on behalf of a business or organization, you represent that you have the authority to bind that entity to these Terms.

2. Description of Services

Forward Louisville is a local business directory platform serving the Louisville, Kentucky metropolitan area. Our Services include:

  • A searchable online directory of local businesses across multiple categories including Restaurants, Home Services, Health & Wellness, Legal Services, Automotive, Beauty & Spas, and Finance
  • Individual business profile pages displaying contact information, descriptions, photos, and reviews
  • A lead capture and inquiry system allowing users to contact listed businesses
  • A listing submission process for business owners to add or claim their business
  • Premium membership options offering enhanced visibility and additional features
  • Search and filtering tools to help users find relevant local businesses

We reserve the right to modify, suspend, or discontinue any aspect of our Services at any time with or without notice. We shall not be liable to you or any third party for any modification, suspension, or discontinuation of the Services.

3. Eligibility

You must be at least 18 years of age to use our Services. By using our Services, you represent and warrant that you are at least 18 years old and have the legal capacity to enter into these Terms. If you are under the age of 18, you may not use our Services under any circumstances.

Our Services are intended for use within the United States. We make no representations that our Services are appropriate or available for use in other locations. If you access our Services from outside the United States, you do so at your own risk and are responsible for compliance with local laws.

4. Business Listings

Free Listings

Business owners may submit a free listing to Forward Louisville at no cost. Free listings include a basic business card displaying your business name, category, contact information, and a short description. Free listings are subject to review and approval by Forward Louisville before being published on the directory.

Claiming a Listing

If your business already appears in our directory but has not been claimed, you may submit a claim request. You must be an authorized representative of the business to claim a listing. We will verify your claim within 24 hours of submission. Providing false information in a claim request is a violation of these Terms and may result in permanent removal from the directory.

Listing Accuracy

You are solely responsible for ensuring that all information submitted for your business listing is accurate, complete, and up to date. This includes but is not limited to business name, address, phone number, website, hours of operation, and business description. Forward Louisville reserves the right to remove or edit any listing that contains inaccurate, misleading, or inappropriate information.

Listing Approval

Forward Louisville reserves the right to approve, reject, or remove any business listing at our sole discretion. We may reject listings for any reason, including but not limited to businesses that engage in illegal activities, businesses that violate our community standards, or businesses for which we cannot verify legitimacy.

5. Premium Membership

Premium Features

Forward Louisville offers a Premium membership at $99 per year ("Premium Membership"). Premium members receive the following benefits:

  • Featured placement at the top of relevant category search results
  • Gold "Featured" badge displayed on your business card and profile page
  • A custom QR code designed for your business
  • One 30-minute strategy call with the Forward Louisville team
  • One 30-second promotional video produced for your business
  • Priority listing placement throughout the directory

Billing & Payment

Premium Membership is billed annually at $99 per year. Payment is processed securely through Stripe. By purchasing a Premium Membership, you authorize us to charge your payment method the annual fee. All payments are non-refundable except as required by applicable law.

Renewal

Premium Memberships do not automatically renew. You will be notified prior to your membership expiration date with the option to renew. If you choose not to renew, your listing will revert to a free listing and featured benefits will be removed.

Promotional Deliverables

The strategy call and 30-second promotional video included with Premium Membership must be scheduled and completed within 90 days of your membership start date. Forward Louisville reserves the right to determine the format, style, and content of promotional videos while incorporating your brand and business information. Unused deliverables expire at the end of the 90-day window and are not carried over or refunded.

6. User Content & Conduct

Your Content

By submitting any content to Forward Louisville, including but not limited to business descriptions, photos, logos, reviews, or any other materials ("User Content"), you grant Slate Marketing LLC a non-exclusive, royalty-free, worldwide, perpetual license to use, display, reproduce, distribute, and modify such content for the purpose of operating and promoting the directory.

You represent and warrant that:

  • You own or have the necessary rights to submit the User Content
  • Your User Content does not infringe the intellectual property rights of any third party
  • Your User Content is accurate and not misleading
  • Your User Content does not violate any applicable law or regulation

Prohibited Content

You agree not to submit content that:

  • Is false, misleading, or deceptive
  • Is defamatory, obscene, offensive, or hateful
  • Infringes any patent, trademark, copyright, or other intellectual property right
  • Violates any applicable local, state, or federal law or regulation
  • Contains spam, unsolicited advertising, or promotional materials
  • Contains viruses, malware, or other harmful code
  • Impersonates any person or entity
  • Involves the collection of personal information about other users without their consent

Prohibited Conduct

You agree not to:

  • Use our Services for any unlawful purpose
  • Attempt to gain unauthorized access to any part of our Services
  • Interfere with or disrupt the integrity or performance of our Services
  • Scrape, crawl, or use automated means to access our Services without our express written permission
  • Submit fake reviews or manipulate the reputation of any listed business
  • Create multiple accounts for the same business to gain unfair advantages

7. Intellectual Property

All content on Forward Louisville that is not User Content, including but not limited to the website design, layout, graphics, logos, text, code, and functionality (collectively, the "Forward Louisville Content"), is owned by or licensed to Slate Marketing LLC and is protected by United States and international copyright, trademark, and other intellectual property laws.

You may not copy, reproduce, distribute, transmit, broadcast, display, sell, license, or otherwise exploit any Forward Louisville Content without our prior written consent. Limited personal, non-commercial use of our Services is permitted provided you do not remove any copyright or proprietary notices.

The Forward Louisville name, logo, and all related names, logos, product and service names, designs, and slogans are trademarks of Slate Marketing LLC. You may not use such marks without our prior written permission.

8. Accuracy of Information

Forward Louisville makes reasonable efforts to ensure that business information listed in our directory is accurate. However, we do not guarantee the accuracy, completeness, or reliability of any listing information. Business information may change without notice and we cannot guarantee that all listings are current.

Forward Louisville does not endorse, recommend, or guarantee any listed business, its products, services, or representations. Any reliance you place on information found in our directory is at your own risk. We strongly encourage you to conduct your own research and due diligence before engaging with any listed business.

User-submitted reviews and ratings reflect the opinions of individual users and do not represent the views of Forward Louisville. We do not verify the accuracy of user reviews.

9. Third-Party Links & Services

Our Services may contain links to third-party websites, including business websites listed in our directory, Google Maps, social media platforms, and payment processors. These links are provided for your convenience only. Forward Louisville has no control over the content, privacy policies, or practices of third-party websites and accepts no responsibility for them.

Your use of third-party websites is governed by their respective terms of service and privacy policies. We encourage you to review those policies before providing any personal information to third-party websites.

10. Disclaimer of Warranties

YOUR USE OF FORWARD LOUISVILLE'S SERVICES IS AT YOUR SOLE RISK. THE SERVICES ARE PROVIDED ON AN "AS IS" AND "AS AVAILABLE" BASIS WITHOUT ANY WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, NON-INFRINGEMENT, OR COURSE OF PERFORMANCE.

SLATE MARKETING LLC DOES NOT WARRANT THAT: (A) THE SERVICES WILL FUNCTION UNINTERRUPTED, SECURE, OR AVAILABLE AT ANY PARTICULAR TIME OR LOCATION; (B) ANY ERRORS OR DEFECTS WILL BE CORRECTED; (C) THE SERVICES ARE FREE OF VIRUSES OR OTHER HARMFUL COMPONENTS; OR (D) THE RESULTS OF USING THE SERVICES WILL MEET YOUR REQUIREMENTS.

11. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, IN NO EVENT SHALL SLATE MARKETING LLC, ITS OFFICERS, DIRECTORS, EMPLOYEES, AGENTS, OR AFFILIATES BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING WITHOUT LIMITATION LOSS OF PROFITS, DATA, USE, GOODWILL, OR OTHER INTANGIBLE LOSSES, RESULTING FROM:

  • YOUR ACCESS TO OR USE OF (OR INABILITY TO ACCESS OR USE) THE SERVICES
  • ANY CONDUCT OR CONTENT OF ANY THIRD PARTY ON THE SERVICES
  • ANY CONTENT OBTAINED FROM THE SERVICES
  • UNAUTHORIZED ACCESS, USE, OR ALTERATION OF YOUR TRANSMISSIONS OR CONTENT

IN NO EVENT SHALL OUR TOTAL LIABILITY TO YOU FOR ALL CLAIMS RELATING TO THE SERVICES EXCEED THE AMOUNT YOU PAID TO US, IF ANY, IN THE TWELVE (12) MONTHS PRECEDING THE CLAIM.

12. Indemnification

You agree to defend, indemnify, and hold harmless Slate Marketing LLC and its officers, directors, employees, agents, and affiliates from and against any claims, liabilities, damages, judgments, awards, losses, costs, expenses, or fees (including reasonable attorneys' fees) arising out of or relating to:

  • Your use of or access to the Services
  • Your violation of these Terms
  • Your User Content
  • Your violation of any third-party rights, including intellectual property rights
  • Your violation of any applicable law or regulation

13. Termination

Forward Louisville reserves the right to suspend or terminate your access to our Services, remove your listing, or cancel your Premium Membership at our sole discretion, without notice, for any reason, including but not limited to a violation of these Terms.

You may request the removal of your business listing at any time by contacting us at [email protected]. Premium Membership fees are non-refundable upon termination.

All provisions of these Terms that by their nature should survive termination shall survive, including without limitation, ownership provisions, warranty disclaimers, indemnity, and limitations of liability.

14. Governing Law

These Terms shall be governed by and construed in accordance with the laws of the State of Indiana, without regard to its conflict of law provisions. You agree to submit to the personal and exclusive jurisdiction of the courts located in Clark County, Indiana for the resolution of any disputes arising from these Terms or your use of the Services.

Any dispute arising from or relating to these Terms or the Services that cannot be resolved informally shall be resolved through binding arbitration in accordance with the American Arbitration Association's Consumer Arbitration Rules, rather than in court, except that you may assert claims in small claims court if your claims qualify.

15. Changes to These Terms

We reserve the right to modify these Terms at any time. When we make changes, we will update the "Last updated" date at the top of this page. For material changes, we will make reasonable efforts to notify you, such as by posting a notice on our website or sending an email to business owners with active listings.

Your continued use of our Services after any changes to these Terms constitutes your acceptance of the revised Terms. If you do not agree to the revised Terms, you must stop using our Services.

16. Contact Us

If you have any questions, concerns, or requests regarding these Terms of Use, please contact us:

Slate Marketing LLC
Operating as Forward Louisville
4009 Andy Dr
Sellersburg, IN 47172
United States

Email: [email protected]
Website: forwardlouisville.com

These Terms of Use were last reviewed and updated on March 21, 2026. By continuing to use Forward Louisville after this date, you acknowledge that you have read and agree to these Terms.

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